Designers Are Defining Usability Too Narrowly
I would contend that it’s really no longer useful—or responsible—to think of the work we as designers do in such narrow terms. You don’t even need much imagination to expand the definition of “usability” in this way. Beyond just the study of practices that make digital products easier to use, it’s reasonable to think of usability as a field that considers what’s in the best interests of the user. Clearly, there are best practices to be learned when it comes to limiting children’s time, signaling danger to parents, discouraging successive sessions over short spans, and even for encouraging physical movement. That all sounds like usability to me.
We’re moving past the stage in the evolution of our craft when we can safely consider its practice to be neutral, to be without inherent virtue or without inherent vice. At some point, making it easier and easier to pull the handle on a slot machine reflects on the intentions of the designer of that experience. If design is going to fulfill the potential we practitioners have routinely claimed for years—that it’s a transformative force that improves people’s lives—we have to own up to how it’s used.